Sunday, March 4, 2012

Select Your Category For Best Of Kuwait

While I have yet to give you the details about Best of Kuwait, there is something that your team needs to decide now. As you know, Best of Kuwait is your final assessment, and you will present it on Tuesday 22 May at GUST.

Briefly, for the Best of Kuwait your team will evaluate businesses within the same category (industry) and select "the best" three. For example: if your team selected Chinese Restaurants, you would do some research to learn which are the TOP (according to the public) Chinese Restaurants in Kuwait. You would do additional research to see if there are Chinese Restaurants the public may not know about, but are, in fact, "best" restaurants. Best means "it's better than the others in its category." You may use surveys as part of your final research, and you may conduct interviews with customers and business owners. You will generate a short list of businesses in the same category and ultimately review those businesses for your evaluation (more details about that will come later).

You will evaluate businesses for quality, quantity, value for the consumer, location, customer service, and other factors that may be pertinent to the category and the interests of your team.

At this point in time, your team needs to select a category.

You may choose an industry from the list below, or you can select an industry of your choice with my approval. Please note that food categories (including restaurants) will be limited to no more than 3 teams (focus is on service businesses):

Automotive Repair
Internet Service Providers
Mobile Phone Service Provider
Banks
Spas
Hair Saloons
Food Courts
Co-Ops/Supermarkets
Schools/Universities
Gyms
Hotels
Hospitals
Airlines
Restaurants & Cafes
Specialty Food Shops
Travel Agencies
Home Delivery Services
Media (Magazines, Newsletters, Newspapers, etc)
Buffets
Photographer/Photo Studio
Interior Decoration
Marketing/PR Agency
Mobile Phone Repair Shops
Computer Retailer
Computer Repair
Bookstore
Or a category of your choice!

All team members must agree on the category. Once you have selected it, email your choice to me at hayes.j@gust.edu.kw. The longer you wait, the less likely you will get your category of choice . . . so have at east one back up category ready.

1 comment:

  1. suggested correction:
    "so have at east one back up category ready."
    (Least)

    ReplyDelete